Event News & Trends
Recession Beauty: How Economic Pressure is Redefining Beauty Culture
Economic uncertainty and the ongoing tariff turbulence are reshaping the beauty industry, prompting a shift toward value-driven consumer behavior. Cosmetics Inspiration & Creation examines the rise of Recession Beauty - a direct response to the current economic climate and how economic pressure is redefining beauty culture.
Towards a New Mission for Beauty: Longevity Unlocked
We are living in a deeply paradoxical era. Humanity has never lived this long: global life expectancy now reaches 72.5 years. And yet, behind this seemingly triumphant milestone lies another, more sobering reality — healthy life expectancy still hovers around 63 years.
Deep Sea Wellness: The Ocean’s Hidden Potential for High-Performance Beauty
As the wellness industry moves beyond the spectacle of space-age ingredients, the deep sea is emerging as a new frontier – offering biomimetic compounds, nutrient-rich minerals, and hydration solutions that combine efficacy with environmental sensitivity.
Slimmer Bodies, New Routines: The GLP-1 Beauty Opportunity
GLP‑1 receptor agonists, also known by household names like Ozempic and Wegovy, Mounjaro have jumped from diabetes management to global lifestyle phenomenon. Roughly 14 million people worldwide are already on a GLP-1 and analysts expect that figure to quadruple by 2030.
ASIA COSME LAB & THE K-Beauty Takeover - Part 1: Makeup Influence in Asia
The Korean beauty market, as one of the most creative and dynamic market, has influenced global beauty enthusiasts and markets. Especially the K-Beauty makeup is expanding its aura towards all over Asia while skincare (that we will cover in a separate article) is hugely active in western markets.
GOOD TRIP: Enhanced Beauty, Reimagined Senses
As our sensory reference points shift under the influence of digital technologies, beauty becomes a space for augmented exploration. With GOOD TRIP—a trend featured in its Beauty & Wellness trend book—Peclers Paris invites us on an immersive journey that blurs the boundaries between reality and virtuality. Here, beauty routines move beyond the functional, embracing the dreamlike and the sensorial.
Kantar at MakeUp in LA 2025: Understanding Generation Z – A Generation That Both Surprises and Inspires
Kantar took the stage at MakeUp in LA 2025, leading an inspiring workshop focused on a generation that fascinates as much as it challenges – Generation Z. Engagement, creativity, conviction, and high expectations: how the values and aspirations of today’s 12–27-year-olds are reshaping the beauty market and driving its future.
The Rise of Sensorial Intelligence
As wellness and beauty become increasingly intertwined, it’s clear that the focus is shifting beyond just what we can see. It’s evolving into something deeper, a way for consumers to reconnect with their bodies, their emotions, and their senses. They now want beauty products that make them look good, but most importantly feel good.
Sensory Design: The Future of Eco-Conscious Packaging
Imagine packaging that doesn’t just protect products but also tells a story – one that unfolds through touch, scent, sound, and memory. As the beauty industry faces mounting pressure to reduce waste from the 120 billion units of packaging it produces annually, sensory design offers a path forward. It’s a new paradigm where eco-consciousness and immersive consumer experiences converge.
New Beauty Trends Emerge as Consumers Demand Personalization and Performance
The global beauty industry is undergoing a significant transformation, with fragrance and hair care taking center stage as leading growth segments. Consumers today are looking for products that reflect their individuality and offer convenience, creating fertile ground for brands to explore fresh innovations.
Pillow Beauty: How Beauty Brands Can Win in Asia’s Booming Sleep Economy?
As fast-paced lifestyles, digital overload, and cultural pressures converge, consumers across Asia are losing precious hours of rest. In response, the wellness and sleep economy are surging, and beauty brands are perfectly positioned to lead the charge.
Decoding Beauty Trends & Platform Dynamics on Google, TikTok & Instagram
According to Spate’s latest report, zooming into the makeup category, and as face makeup evolves, formulation transparency, application techniques, and product versatility are emerging as critical focus areas.
Registration is Now Open for MakeUp in Paris 2025 – Our 15th Anniversary Edition!
We will be delighted to welcome you on June 18 & 19, 2025, from 10 AM to 6 PM, for an unforgettable celebration filled with exclusive experiences, surprises, and inspiring discussions!
Adaptive Future - The Visionary Alignment of Technology and Beauty
In Cosmetics Inspiration & Creation’s 2025 Key Predictions white book, The Age of Resonance, the Paris-based agency decodes the shift toward Adaptive Futures, examining how the confluence of technology, science and beauty is reshaping the industry - from sourcing to selling.
Beauty Reaches Heightened Importance for Personal and Planet Wellness
Skincare Trends Decoded: What's Popular According to US Google Search & TikTok
Spate’s latest skincare report leverages insights from the Pop Index to examine how trends unfold across these two major platforms. It highlights the convergence of trends over time and determines which platform drives the conversation.
Taking Inspiration from the Ocean by Eva Lagarde
The 2025 Beauty Trends Report by Spate
Offbeat Flair: A New Era of Beauty Defined by Uniqueness and AI
